Full Job Description
About Us
At Amazon, we are committed to being Earth's most customer-centric company, where customers can find and discover anything they might want to buy online. Our mission drives us to innovate constantly and to rethink how we engage with our customers. Situated in the beautiful town of Marlinton, West Virginia, we are searching for a talented and enthusiastic Digital Content Strategist to join our team and help us tell our story in a compelling and innovative way.
Job Overview
The Digital Content Strategist will play a pivotal role in shaping our digital presence. This position involves developing, executing, and optimizing content strategies across multiple digital platforms, ensuring that our content resonates with our audience and meets the company's objectives. If you have a sharp understanding of SEO, analytics, and content creation, we want to hear from you!
Your Responsibilities
As our Digital Content Strategist, you will:
- Develop and implement a comprehensive content strategy aligned with Amazon's marketing goals.
- Identify target audiences and create content that engages and informs them.
- Analyze performance metrics and adjust strategies to improve content effectiveness.
- Collaborate with designers, marketers, and product managers to ensure cohesive content messaging.
- Stay updated on industry trends and best practices to keep content fresh and relevant.
- Manage the content calendar, ensuring timely publication of engaging content.
- Lead SEO initiatives to ensure high visibility and reach for our online content.
- Engage with online communities and respond to feedback through social media platforms.
- Conduct A/B tests to optimize content and user engagement.
- Provide regular reports on content performance and strategy outcomes.
Requirements
The ideal candidate for the Digital Content Strategist position will possess the following qualifications:
- Bachelor's degree in Marketing, Communications, or related field.
- Proven work experience as a content strategist, digital marketing specialist, or similar role.
- Strong understanding of SEO, web traffic metrics, and performance tools (Google Analytics, SEMrush, etc.).
- Excellent writing, editing, and communication skills.
- Experience with content management systems (CMS) and digital marketing tools.
- Creative mindset with the ability to conceptualize and develop engaging content.
- Analytical skills to interpret data and make data-driven decisions.
- Strong project management skills with the ability to meet deadlines.
- Familiarity with HTML and web design is a plus.
What We Offer
Joining Amazon as a Digital Content Strategist comes with numerous benefits:
- Competitive Salary: We offer a competitive salary and comprehensive benefits package.
- Flexible Work Environment: Balance your work and personal life with our flexible working arrangements.
- Health and Wellness: Enjoy comprehensive health benefits, including medical, dental, and vision coverage.
- Career Development: Take advantage of numerous professional development opportunities and training programs.
- Diverse Culture: Work in a vibrant, diverse, and inclusive company culture that values different perspectives and experiences.
- Community Engagement: Participate in community initiatives and contribute to community development in Marlinton and beyond.
Why Marlinton?
Marlinton, a charming town nestled in the heart of West Virginia's scenic Pocahontas County, offers a serene lifestyle with access to stunning outdoor activities, including hiking, fishing, and skiing. With its friendly community atmosphere, Marlinton is not just a place to work; it’s a place to live and thrive. Enjoy a slower pace of life while being part of a world-class organization.
How to Apply
If you are excited about the opportunity to join our team as a Digital Content Strategist in Marlinton and believe you meet the qualifications listed, we encourage you to apply! Provide us with your resume and a cover letter detailing your relevant experience and why you would be a great fit for our team.
Join Us Today!
Be part of a team that values innovation, creativity, and customer success. We can’t wait to see how your expertise can help us elevate our digital presence. Apply now and shape the future of our content strategy at Amazon in Marlinton!